Mindfulness is the latest buzzword in the corporate wellness lexicon, but there is still a lot of confusion around what it actually means to practice mindfulness and how it can have business impact on employee performance. Mindfulness is now becoming a ‘brand’ or a ‘product’, and a misunderstood one at that. In this post and my upcoming webinar, I’m going to demystify mindfulness and help illustrate why companies from Aetna to Goldman Sachs are embracing its benefits.